Oil & Gas · Sales · Marketing
The Oil & Gas Sales & Marketing Podcast — and the book — for energy leaders. Hosted by Mark LaCour and Matthew Bertram on the Oil & Gas Global Network.
The newest conversations on selling and marketing in energy.
In this episode, Mark LaCour and Matthew Bertram explore the complexities of enterprise sales, buyer hesitation, and effective strategies for navigating decision-making groups. The…
Sales & MarketingIn this episode, Mark LaCour and Matthew Bertram discuss the transformative impact of AI on oil and gas sales and marketing. They explore how AI enhances brand visibility, the impo…
Sales & MarketingIn this episode of the Sales and Marketing Podcast, Mark LaCour and Matthew Bertram discuss the evolution of their podcast and the launch of their new book focused on sales and mar…
Sales & MarketingMatthew Bertram—digital strategist and fractional CMO—sits down with RevOps leader Wesleyne Whittaker to demystify revenue operations: aligning sales, marketing, CS, finance, and o…
Sales & MarketingTwo industrial marketing strategists—host Matthew Bertram and Travis Ziebro—sit down to talk shop and show technical companies how to align sales and marketing messaging to win wit…
Sales & MarketingIn our latest episode, hosts Mark LaCour and Matthew Bertram reflect on a year filled with milestones, gratitude, and exciting developments in their professional journeys. Join us …
Sales & MarketingTwo operators who actually sell into energy.
Founder of OGGN, the largest and most-listened-to oil & gas podcast network. Mark has spent decades inside upstream, midstream, and oilfield-services sales, and is co-author of Oil & Gas Sales & Marketing.
AI keynote speaker and creator of DIG® (Digital Information Governance). Matthew helps energy and industrial leaders win visibility in AI search (GEO/AEO), hosts The Best SEO Podcast, and co-authored Oil & Gas Sales & Marketing. More →
The book behind the show
The Energy Growth Playbook for Oil and Gas Leaders — by Mark LaCour & Matthew Bertram
Win deals before the RFP drops by influencing the spec. Turn discovery calls into pipeline. Align sales and marketing around how energy buyers actually buy. The field guide distilled from 92+ episodes of the podcast.
Produced on the Oil & Gas Global Network
The show is hosted by Matthew Bertram — CEO of EWR Digital and President of ModalPoint — and Mark LaCour of OGGN. The same thinking that drives the episodes drives how operators win visibility in AI search and govern AI decisions in the field.